Influences of Product Involvement and Symbolic Consumption Cues in Advertisements on Consumer Attitudes
نویسندگان
چکیده
منابع مشابه
Advertisements on the Internet: Ethics, Involvement and Product Type
Directory; Cabell’s Directories; DBLP; Google Scholar; INSPEC; JournalTOCs; Library & Information Science Abstracts (LISA); MediaFinder; Public Affairs Information Service (PAIS International); The Standard Periodical Directory; Ulrich’s Periodicals Directory Copyright The International Journal of Innovation in the Digital Economy (IJIDE) (ISSN 1947-8305; eISSN 1947-8313), Copyright © 2014 IGI ...
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ژورنال
عنوان ژورنال: International Journal of Marketing Studies
سال: 2019
ISSN: 1918-7203,1918-719X
DOI: 10.5539/ijms.v11n2p15